Browsing by Author "Blanco Barroso, Andrea"

Now showing 1 - 3 of 3
  • Thumbnail Image
    Tesis
    A multimodal analysis of political billboards in the poblano context: the textualization of state politics in central Mexico
    (Benemérita Universidad Autónoma de Puebla, 2018-01) Blanco Barroso, Andrea; BLANCO BARROSO, ANDREA; 691132; WITTEN, MICHAEL THOMAS; 250791
    This M.A. thesis proposes to analyze the political discourse of the multimodal texts that the two major political parties involved in the 2016 Puebla gubernatorial election produced and extensively distributed through the medium of billboards in a statewide election. The thesis is part of a larger study which investigates how political parties express their particular ideologies, construct social identities and construct power relations through the medium of billboards in a nationwide political campaign (Witten, Castineira and Flores, 2013). The study intends to examine the role that billboards play in the construction and dissemination of political propaganda in Mexican state-wide politics and provide a discussion of how social actors make use of these multimodal texts. In order to accomplish these goals, the investigation performs a multimodal discourse analysis on a series of photographs of the gubernatorial billboards that were collected during the campaign period from april 3rd to June 5th, 2016. Multimodal discourse analysis refers to a type of analysis that goes beyond the linguistic elements of a text and considers additional modes being employed such as visual images, color, page layout, sound effects and more (Kress & van Leuween, 2001; 2006). Because this investigation analyzes texts that are highly multimodal in nature, multimodality and multimodal analysis are important tools in exploring how text producers achieve their goals in disseminating political discourses.
  • Thumbnail Image
    Tesis de maestría
    A multimodal analysis of political billboards in the poblano context: The textualization of state politics in central Mexico
    (2018-01) Blanco Barroso, Andrea; BLANCO BARROSO, ANDREA; 691132
    “With this investigation, we have contributed to the field of multimodal, multisemiotic discourse analysis by addressing billboards in a gubernatorial campaign in central mexico which has not been explored before. We have carried out this study based on the little investigations focused on multimodal, multisemiotic discourse analysis regarding billboards in political campains done before combining analytical frameworks in order to explore the multimodal nature of this type propaganda in political discourse. We have demonstrated this study has been carried out combining analytical frameworks. We have explored this study by using the three-dimensional framework provided by of Fairclough’s (1992a, 1995). We have demonstrated that in order to describe and interpret billboards using Fairclough’s (1992a, 1995), it is also necessary to analyze sociopolitical context in which political actors use multimodal discourse in billboards”.
  • Thumbnail Image
    Tesis de licenciatura
    Exploring how EFL students at a teacher education program manage taught and/or untaught idioms in the language learning process
    (2014-09) Blanco Barroso, Andrea; BLANCO BARROSO, ANDREA; 691132
    "This study is important because when I was studying and teaching English, I realized of how important it is to learn idioms. I realized how important it is for us to understand idioms when teaching because students always want to know different aspects of the language, regardless of the established syllabus. Teachers of English often try to get immersed in English culture in order to get closer to expressions a native English speaker would use, but it becomes apparent that difficulties will arise due to the lack of authentic context in which the language is learnt in the classroom. As such, this study is meant to investigate how students of EFL at LEI conducted their learning process when learning the real meanings that certain idioms convey and when it is appropriate to use them”.